Our mission is to give vulnerable children love, hope and a better life through support, aid and education.
Child abuse and neglect is one of Australia’s biggest and most misunderstood social problems. Despite being under-reported, Australian authorities confirmed 49,315 children were abused or neglected in one year alone*.
That’s one child every 11 minutes suffering physical, sexual, emotional abuse or neglect, often by someone they know and should be able to trust; most often in their own home. Thousands more cases go unreported, and the number of children and young people in out-of-home care is increasing.
We are committed to becoming a regular donor and making a meaningful commitment to long-term support for abused Aussie kids.
For every Ortainical Baby product sold we give 10% of our profits to our Australian charity partner 'Act For Kids' who ensure these funds go to help vulnerable children in Australia receive healthcare, food, education and support to overcome trauma.